1. Identification of the liable manager

The person liable for the processing of the data collected is Ms. Claudia Gisella Brandi, who`s domiciled is Condomina Avenue 35, Shop 1B, Alicante, P.C.  03016 – Spain. From now on, Macuca.

Macuca is the rightful owner of the website and all the subdomains and directories included in it (hereinafter referred to as the "website").

You can contact Macuca, for any aspect related to this cookie law, at the email address: contacto@macuca.es.

 

2. What are cookies?

A "cookie" is a small text file that a web page server stores on the user's hard drive.

The "cookies" can not by themselves identify a person since they do not refer to any personal data and can not be executed as a code or contain viruses.

Some uses of cookies are: Save user preferences, save your shopping cart, recognize the customer when you enter the website, etc.

Some of the cookies are essential for the purchase process on our page and without them you can not end it. Some cookies are deleted when the browser is closed (session cookies) and others remain on the hard disk for a fixed period of time, after which they are deleted (permanent cookies).

Most browsers automatically accept "cookies" but it is also possible to configure them for non-acceptance. In this case, the user will be able to browse the web, but will not be able to complete the purchase unless he accepts the "session cookies".

2.1. What types of cookies exist?

There are different categories of cookies, but the same cookie may be included in more than one category:

2.1.1. Types of cookies According to the entity that manages them

Depending on who is the entity that manages the computer or domain from where the cookies are sent and treats the data that are obtained, we can distinguish:

– Own cookies: those that are sent to the user's terminal computer from a computer or domain managed by the owner/publisher of the website and from which the service requested by the user is provided.

– Third-party cookies: those that are sent to the user's terminal computer from a computer or domain that is not managed by the owner/publisher of the website, but by another entity that treats the data obtained through the cookies.

In the event that cookies are installed from a computer or domain managed by the owner/editor of the website but the information collected through them is managed by a third party, they cannot be considered as their own cookies.

2.1.2. Cookie types Depending on the time period that remain activated

– Session Cookies: They are a type of cookies designed to collect and store data while the user accesses a Web page. They are usually used to store information that is only interested in preserving for the provision of the service requested by the user on a single occasion.

– Persistent cookies: they are a type of cookies in which the data are still stored in the terminal and can be accessed and treated for a period defined by the cookie responsible, and can go from a few minutes to several years.

2.1.3. Cookie type according to its purpose

According to the purpose for which the data obtained through the cookies are treated, we can distinguish between:

– Technical cookies: These are those that allow the user to navigate through a Web page, platform or application and use the different options or services that exist in it, such as controlling traffic and data communication, Identifying the session, accessing parts of restricted access, remembering the elements that make up an order, making the process of purchasing an order, making the application for registration or participation in an event, using security elements during the Browsing, storing content for the dissemination of videos or sound or sharing content through social networks.

– Customization Cookies: These are those that allow the user to access the service with some predefined general characteristics according to a series of criteria in the user's terminal such as the language, the type of browser to Through which it accesses the service, the regional configuration from where it accesses the service, etc.

– Analysis Cookies: These are those that allow the responsible of the same, the monitoring and analysis of the behavior of the users of the websites to which they are linked. The information collected by this type of cookies is used in the measurement of the activity of the Web sites, application or platform and for the elaboration of navigation profiles of the users of such sites, applications and platforms, in order to introduce Improvements based on the analysis of the use data that the service users make.

– Advertising Cookies: These are those that allow the management, in the most efficient way possible, of the advertising spaces that, where appropriate, the publisher has included in a Web page, application or platform from which he provides the requested service based on criteria such as the edited content or the frequency on which the ads are displayed.

– Behavioral Advertising Cookies: These are those that allow the management, in the most efficient way possible, of the advertising spaces that, where appropriate, the publisher has included in a Web page, application or platform from which the requested service is provided. These cookies store information about the behavior of the users obtained through the continuous observation of their browsing habits, which allows to develop a specific profile to show advertising according to it. 

 

3. What cookies do we use in Macuca?

3.1. Own cookies

– Session: Necessary for the proper use of the Web page, browsing uninterruptedly by remembering language or country options. They are used to identify the same temporary session of a user or browsing session, measuring, for example, the frequency.

– Techniques: They store generic and anonymous information that does not include personal data whose objective is to guarantee the operation of the Web.

– Registration: Created with log-in. They are used to identify the user once it has been authenticated within the WEB site.

3.2. Third party Cookies

3.2.1. Analytical Cookies

– From Google Analytics.

– Google tag Manager: Google Tag Manager is a tag management system that allows you to easily and quickly update tags and snippets from a Web site or mobile applications, such as those for traffic analysis and Optimize marketing campaigns. You can add and update custom, third-party or AdWords tags, Google analytics, Firebase Analytics, and Floodlight from the Tag Manager user interface instead of changing your Web site code.

Provides simple objects that perform online searches on a number of Google services (Web search, local search, video, and Blog search); All this through JavaScript and XML (AJAX) programming.

More information

https://support.google.com/tagmanager/answer/6102821?hl=es

https://www.google.com/policies/privacy/

Web Analytics does not allow you to obtain information about the user's name, surname or e-mail address. The information obtained is relative to the number of users accessing the Web, the number of pages viewed, the frequency and repeat of the visits, their duration, the browser used, the operator that provides the service, the language, the terminal used or the city to the That the IP address is assigned.

3.2.2. Advertising and Behavioral publicity cookies

– From DoubleClick Digital Marketing by Google: DoubleClick Ad Server cookies that are used to track conversions and optimize traffic.

More information: https://support.google.com/adsense/answer/2839090?hl=es

– From Google AdWords users lists, analytical and behavioral advertising cookies: They collect browsing data anonymously to know the results of the campaigns carried out.

More information: https://www.google.com/policies/technologies/cookies/

– From Facebook Custom Audience, Facebook Impressions and Pixel Facebook: they serve to direct ads to the user about the products or services that the user has visited, bought and/or used on a WEB-specific page. They also allow you to limit the number of times an ad is displayed, so that the user does not see the same ad over and over again. These cookies are also used to measure the performance of the business advertising campaigns used by the Facebook services.

More information: https://www.facebook.com/privacy/explanation

3.2.3. Cookies from external social networks

That are used so that visitors can interact with the content of different social platforms (Facebook, YouTube, Twitter, LinkedIn, Instagram, etc.) and that are generated only for users of such social networks. The conditions of use of these cookies and the information collected are governed by the privacy policy of the corresponding social platform.

More information: https://www.facebook.com/help/cookies/

https://www.google.com/intl/es_es/policies/technologies/types/

https://support.twitter.com/articles/20170521-el-uso-que-hace-twitter-de-cookies-y-tecnologias-similares#

https://www.instagram.com/legal/cookies/

 

4. Information on how to block cookies, how to disable them and/or block them

The user can-at any time-manage the use of cookies through the browser installed in his terminal. In the following links you can find information about which cookies the user has installed in your browser, allow your installation, block or delete them from your computer

Chrome, from:

http://support.google.com/chrome/bin/answer.py?hl=es&answer=95647

Explorer, from:

https://support.microsoft.com/es-es/help/17442/windows-internet-explorer-delete-manage-cookies

Firefox, from:

http://support.mozilla.org/es/kb/habilitar-y-deshabilitar-cookies-que-los-sitios-we

Safari, from:

https://support.apple.com/kb/PH19214?viewlocale=es_ES&locale=es_ES

Opera, from:

http://help.opera.com/Windows/11.50/es-ES/cookies.html

There are third-party tools, available on line, that allow users to detect cookies on each website they visit and manage their deactivation, such as Ghostery (https://www.ghostery.com/).

Web browsers are the tools responsible for storing cookies and from this place the user can exercise their right to delete or deactivate them. Neither this website nor its legal representatives can guarantee the correct or incorrect manipulation of the cookies by the aforementioned navigators.

In some cases it is necessary to install cookies so that the browser does not forget the user's decision not to accept them.

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